The 5 Questions asked to Paul Cappelli, CEO/Founder, The Ad Store, Inc. in New York City :
1. What 5 words would you use to describe your first job? Important. Useful. Lifeblood. Indispensable. Omniscient.
2. What 5 words would you use to describe your current job? Frustrating. Ass-kissing. Groveling. Impatient. Dumbed-down. (I own an ad agency.)
3. Do you like the ad business better now or when you started? When I started.
4. What change has impacted your job on a day-to-day basis since you started your career? Today, everyone is an advertising and marketing expert. And if they’re not, their spouses and kids are.
5. If you could give 5 words of advice for someone just starting out in the advertising business what would they be? Be smart, quick, resilient, heart-strong and laugh.
